Our reporter Yuan Chuanxi
On October 24, 2023, the 2023 Ctrip Global Partner Summit was successfully concluded in Singapore. Focusing on the new trends, new populations, new tracks, and new ecology of the global tourism industry under strong recovery, we will communicate and share with global partners, jointly explore new ideas for the development of the global tourism industry, and jointly encounter new industry futures.
On the occasion of this summit, Changsha has attracted the attention of colleagues from the global tourism industry with its innovative creativity and cultural and tourism vitality. By showcasing Changsha's cultural and tourism elements, expanding its reputation, and showcasing its cultural and tourism achievements, it has promoted Changsha to the world and revitalized its millennium old urban culture. At the main venue of the market sub forum of this summit, many cultural and tourism elements from Changsha were unveiled: Changsha cultural and tourism promotional videos circulating on the main venue TV wall, Changsha cultural and tourism promotional image walls specially set up outside the main venue, and Changsha photography INS photo frames.
In recent years, Ctrip Group has always maintained close and good cooperation with Changsha, focusing on brand marketing, cultural and tourism subsidies, and business innovation. Through a series of cultural and tourism combinations such as the operation and maintenance of the "Happy Changsha · Charm Star City" official cultural and tourism star flagship store, the issuance of cultural and tourism consumption vouchers, and the 2023 Changsha Cultural and Tourism Leisure Consumption Festival, the government and enterprises have collaborated to carry out practical political planning and promotion, Fully press the revitalization fast forward button of Changsha's global tourism, steadily accelerate the recovery of Changsha's cultural and tourism industry, and promote the "internet celebrity" Changsha to move towards "eternal prosperity".
In the future, TongCtrip will continue to collaborate with the strong forces of Changsha, deeply tap into the resource advantages of Xingcheng, comprehensively stimulate the potential of Changsha's cultural and tourism consumption, and help Changsha's cultural and tourism consumption move to a new level, jointly building a world-class tourism destination in Changsha with world-class standards.