According to a report released by Counterpoint Research, due to fierce market competition and an unusually high sales base, the sales data of Apple's iPhone in China for the first six weeks of 2024 showed a year-on-year decrease of 24%.
On Tuesday local time, Apple's stock price fell 2.84%, dragging down US listed suppliers such as Qorvo and Broadcom.
It is worth noting that in the fourth quarter of 2023, iPhone sales in the Chinese market decreased. According to IDC data, although iPhone shipments rank first in the Chinese market, they have decreased by 2.1% year-on-year under the impact of competitors.
According to a research report by Everbright Securities, Apple's flagship product, the iPhone, is mainly driven by the average price increase of the iPhone 15 series, and its sales are not optimistic. The competition for the iPhone in the high-end mobile phone market is intensifying.