Google, a subsidiary of Alphabet Inc., said it will invest $1 billion to build a new data center in the UK to meet the growing demand for Google services. This is an encouragement for the Conservative government led by British Prime Minister Rishi Sunak, as it is attempting to position the UK as a world leader in technology. Google announced in a statement on Thursday evening that it acquired a 33 acre piece of land in Waltham Cross, Hertfordshire, UK in 2020, and construction work has begun. The company stated that the data center "will help ensure reliable digital services for Google Cloud customers and Google users in the UK.".