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The Japanese antitrust regulatory body, the Fair Trade Commission, announced on April 22 that Google, a subsidiary of Alphabet, has used a strategy to limit Yahoo Japan's competitiveness in targeted search advertising and has promised to continue monitoring the US company. The Fair Trade Commission stated that from 2015 to 2022, Alphabet has been preventing Yahoo Japan from obtaining the technology needed to generate targeted advertising revenue from mobile device searches. The Fair Trade Commission also stated that Alphabet immediately changed its behavior after regulatory agencies pointed out this practice and promised to enable Yahoo Japan to obtain targeted advertising technology related to keywords.
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