On New Year's Eve on February 9th, the highly anticipated 2024 Spring Festival Gala of China Central Television (CCTV), also known as the CCTV Spring Festival Gala, will officially meet with the audience. As the exclusive interactive cooperation platform for the CCTV Spring Festival Gala, JD.com is partnering with China Central Television to bring the "Cultural New Year's Eve Dinner" to Chinese people around the world. At the same time, it will also send 100 million physical gifts to audiences at home and abroad, and the number of surprise awards such as car usage rights will increase once again, welcoming the arrival of the Year of the Dragon with Chinese people all over the world.
As a cultural feast of Chinese New Year's Eve at home and abroad, the Spring Festival Gala has been with the audience for more than 40 years since its first broadcast in 1983. It embodies the warm collective memory of generations of Chinese people. This year's Spring Festival Gala continues the overall tone of "joy, auspiciousness, and joy", and its innovative and creative boutique programs and interactive methods are highly anticipated by audiences.
After the 2022 CCTV Spring Festival Gala, JD.com has once again become the exclusive interactive and cooperative platform for CCTV Spring Festival Gala this year. This time, JD.com has carefully prepared rich physical items and red envelopes for millions of viewers. During the Spring Festival Gala, when viewers log in to the JD app, they have the opportunity to receive 100 million physical gifts, as well as awards such as car usage rights, which will increase the number once again! Viewers who have not yet downloaded the JD app need to download it in advance to participate in the interaction.
For many years, JD.com has been committed to providing consumers with a "more, faster, better, and more economical" shopping experience, and has brought consumers more affordable products and better services through a variety of promotional activities. On the evening of January 17th at 8pm, the JD New Year's Goods Festival has officially begun. JD's procurement and sales selection of cost-effective products not only bring multiple Dragon Element New Year limited products, but also offer a variety of value-added benefits such as a 30% discount for every 200 items sold across stores, a 10 billion yuan subsidy, and free shipping for one item, adding good luck and blessings to the New Year.
It is worth mentioning that this year marks the 12th consecutive year of "Spring Festival delivery" by JD Logistics. During the Spring Festival, JD Logistics will penetrate more than 2000 districts and cities across the country, providing thoughtful door-to-door delivery and collection services for consumers from all over the country. In addition, this year JD Logistics has also launched a "worry free New Year gift" service, which means that consumers in multiple cities across the country can place orders as quickly as half a day, even on the first day of the Lunar New Year, making it worry free for consumers to celebrate the holiday.
As the technical foundation for JD Group to provide digital intelligence services to the outside world, JD Cloud will also continue to provide comprehensive services for the interaction of the Dragon Year Spring Festival Gala with more stable, ultimate, and intelligent technologies and products.
On the evening of February 9th at 8 o'clock, lock in the "2024 Spring Festival Gala" hosted by China Central Television, watch exciting programs while winning JD's lucky gift, and start a new year full of hope and happiness with laughter and joy.