Starbucks Global CEO Nashan: Build a coffee communication bridge in China
藏獒47
发表于 2023-10-13 06:39:10
1269
0
0
"It was a great experience, getting to know how the store operates, having conversations with partners, and most importantly, making connections between people."
Even just driving by Starbucks and picking up your order after you've ordered it is a bonding moment, Nashan points out. "That's what we do, to connect with people, and we reimagine how human connection is built and then we put it into practice."
Mr. Nashan, who grew up in India, came to the United States as an immigrant with two suitcases and more than $7,000. After graduating from the University of Pennsylvania and the Wharton School, he launched his career. He believes that as a leader, the more you learn, you should know that there is more to learn. But at the same time, it is also more important to determine what knowledge to keep and what knowledge to discard, lest curiosity put too much in the mind.
Nashan was the only survivor of three children. He stressed that he really enjoys having a wide range of relationships, building relationships with different people and learning together.
He says he has traveled to many different parts of the world and seen different business models. Part of Nashham's leadership is understanding that being a CEO of Pepsi in Latin America is very different from being a CEO in Japan, China, or Europe.
Nashan said Starbucks has been in China for 24 years. Starbucks grows coffee beans in Yunnan and has built a large advanced roasting plant to roast coffee beans for its Chinese stores and provide fresh, high-quality coffee.
He said that the Chinese business accounts for 10% of Starbucks' global business, and is still growing rapidly every day, faster than the United States, and Starbucks faces much more opportunities in China than in the United States.
In China, we open a store every eight minutes. And the truth is, we're building a bridge, connecting people with coffee, with the Starbucks brand. Because at the end of the day, we're a consumer goods company, and we're building a coffee bridge.
CandyLake.com 系信息发布平台,仅提供信息存储空间服务。
声明:该文观点仅代表作者本人,本文不代表CandyLake.com立场,且不构成建议,请谨慎对待。
声明:该文观点仅代表作者本人,本文不代表CandyLake.com立场,且不构成建议,请谨慎对待。
猜你喜欢
- Tesla plans to launch FSD in China in the first quarter of next year
- Apple's intelligence has arrived, but Chinese users are unable to try the iPhone 16. Can the iPhone 16 save Apple
- It is reported that the European Union will reduce the proposed additional tariffs on electric vehicles imported from China
- Starbucks' new CEO sends an open letter in his first week, redefining the positioning of community cafes
- Starbucks CEO's First Open Letter: Promises to Return to Community Caf é Positioning
- The first coastal cruise ship to enter China sets sail, adding a new mode of inbound tourism
- Ideal MEGA becomes the official designated business reception vehicle for the 21st China ASEAN Expo
- Qualcomm is in talks to purchase Intel? Intel China: No comment on rumors
- NVIDIA China's special supply chip H20 order 'suspicious cloud'
- NetEase's "Egg Boy Party" deeply integrates public welfare and cultural creativity to build a bridge of love and innovation
-
人気の中概株の上昇と下落はまちまちで、ナスダック中国金龍指数は0.06%上昇し、今週の累計は1.03%上昇した。蔚来は5%超上昇した。
- SOHU
- 昨天 17:20
- 支持
- 反对
- 回复
- 收藏
-
【トヨタが米国で約4万2000台のカローラCrossをリコール】トヨタ自動車は当時時間9月20日、2022年6月から2024年9月までに生産された一部のカローラCrossハイブリッド車を安全にリコールしていると発表した。リコー ...
- 伍六三
- 前天 09:38
- 支持
- 反对
- 回复
- 收藏
-
アイルランドのライアン航空のオリーリ最高経営責任者は現地時間9月14日、最近のボーイング社員のストライキが、2025年夏までにライアン社に納入されるボーイング737 MAX機の数に影響を与える可能性があると述べた ...
- rlf2000
- 前天 20:49
- 支持
- 反对
- 回复
- 收藏
-
金利低下周期と中東情勢の上昇に後押しされて、国際金価格は上昇を続けている! 9月20日、現物金価格は初めて2600ドルを突破し、史上記録を更新した。ロンドンの現物金は1.37%上昇し、2621.5286ドル/オンスを報告し ...
- SOHU
- 昨天 15:28
- 支持
- 反对
- 回复
- 收藏