Recently, it was reported that NIO has started layoffs, with a layoff rate of 10% -20%.
On November 3rd, Li Bin, CEO of NIO Automobile, issued a letter to all employees, mentioning that NIO will carry out adjustments related to organizational and resource investment directions.
He mentioned in the letter that NIO will carry out "three guarantees" and "two improvements". The "three guarantees" include ensuring investment in core key technologies and maintaining leading advantages in technology and products; Ensure sufficient sales and service capabilities to cope with fierce market competition; Ensure the timely launch of 9 core products from 3 brands. The "two efficiency improvements" include increasing human efficiency by 10% and accelerating resource efficiency. In the future, NIO will postpone and reduce projects that do not improve financial performance within three years to ensure the company's long-term competitiveness.
The entire staff letter mentioned that according to the plan, the company will reduce the number of positions by about 10%, and the specific adjustments will be completed in November.