Recently, Huize Holdings (hereinafter referred to as Huize) and Xinhua Life Insurance Co., Ltd. (hereinafter referred to as Xinhua Insurance) signed a strategic cooperation agreement at the Qianhai Financial Center in Shenzhen. Qin Hongbo, Vice President of Xinhua Insurance, and Ma Cunjun, Chairman and CEO of Huize Holdings, attended the meeting. It is understood that based on strategic cooperation, Huize Insurance Brokerage and Detong Insurance Agency, Huize's leading Internet insurance service platform, have jointly launched the first customized new product - Fast Life Pension Insurance with Xinhua Insurance.
Persist in innovating the insurance e-commerce model and explore new paths for high-quality development of insurance customer management
Qin Hongbo, vice president of Xinhua Insurance, said that in the context of the insurance market's exploration of a new path of high-quality development, it is the common aspiration of every market participant to resolutely implement the important deployment of the Third Plenary Session of the 20th CPC Central Committee on reform in the area of people's livelihood, actively respond to the spirit of the Central Financial Working Conference, do a good job in the "five major articles" of finance, adapt to the new Internet consumption habits of the new generation of people, such as online insurance consulting, online purchase of insurance, and online policy services, better promote good products and services to reach consumers, and explore innovative models of insurance e-commerce. Ma Cunjun, chairman and CEO of Huize, said that the establishment and persistence of Huize's insurance e-commerce model is precisely to hope that customers can easily achieve it on Huize's platform, and obtain brand optimization+price optimization of multiple insurance product configuration options, as well as more long-term stable and sustainable professional services, with their preferred Internet consumption mode with a sense of boundary and no social pressure.
It is understood that under the framework of strategic cooperation, Huize and Xinhua Insurance have carried out comprehensive cooperation in the fields of customization and promotion of Internet insurance products, customer operation, health management services and other fields, and the first Internet product jointly customized by both parties - Fast Life Pension Insurance (hereinafter referred to as Fast Life) has been launched.
Brand protection company+professional service platform, Kuaixiangfu provides consumers with new choices for household asset allocation
In recent years, influenced by factors such as fluctuations in the capital market, breaking the rigid exchange rate of wealth management products, and declining interest rates, consumers have increasingly focused on stable products with strong risk resistance and ability to withstand economic cycles in household asset allocation. According to the "2024 Q1 Urban Depositor Questionnaire Survey Report" released by the People's Bank of China, 61.8% of residents tend to "save more", while only 14.9% tend to "invest more". Moreover, "purchasing wealth management products from banks and insurance companies" continues to dominate residents' investment preferences, accounting for 45.2%. In this context, quick enjoyment is born to meet the needs. The person in charge of Huizuo products said that this time, the United Xinhua Insurance customized Happy Life, hoping to become a long-term friend on the road of family wealth management with more new generation customers. With the consumption method of the Internet, we can make professional, stable products, and thoughtful and practical value-added care services convenient for customers. We can cross the cycle with customers under the witness of time, and move steadily to the future.
Specifically, in terms of flexible protection, the cash value growth rate of the Fast Enjoyment policy is fast. By paying for 3 years in one lump sum, 5 years in 3 years, and 6 years in 5 years, the total survival benefit can exceed the premium paid. This allows customers to easily respond to urgent financial needs and strengthen their control over their wealth through the policy loan 3 function. In terms of receiving annuities, Kuaixiangfu has set multiple starting times and methods for receiving annuities, including policies that are over 5 years old, policies that are over 10 years old, insured persons that are over 60 years old, and insured persons that are over 70 years old. With stable and certain annuities, Kuaixiangfu provides customers with assistance in planning their future lives and realizes wealth arrangements such as children's reserve education funds and marriage funds. In terms of the convenience of insurance, Fast Life has no health notification, and the occupational restrictions are broad. Under some payment methods, the minimum annual insurance premium is only 2000 yuan, and it continues the advantages of Internet insurance that can be invested nationwide and the insurance process is simple, so that customers can easily obtain protection. Moreover, the Huizhe platform provides an additional 5 years of free nursing value-added services for fast enjoying customers. The policyholder and their two immediate family members can enjoy a total of 5 home care and disease consultations, 5 pre hospital medical consultations, 5 hospital exclusive caregivers, 5 discharge transportation arrangements, and 5 home nursing care provided by nurses after the hospital, ensuring both wealth and health.
Huize Customized Products has always been committed to providing customers with a comprehensive solution of "1+1 greater than 2" based on their needs. Through the strategic cooperation with Xinhua Insurance, we can give full play to the advantages of brand co branding+traditional price. In addition to the supply of cost-effective products, brand preference customers can also understand and study insurance products on the Internet insurance platform, and enjoy the quality services of the Internet insurance platform.