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New Beijing News Beike Finance News (Reporter Cheng Zijiao) On July 22nd, Taobao launched a "Global Free Shipping Plan for Big Clothing", and has already launched investment promotion on the merchant side. Merchants can register to participate by logging into the Qianniu backend.
In this mode, the platform will provide overseas postage subsidies to merchants, directly offering free shipping to overseas consumers, helping merchants grow rapidly overseas. The initial phase of the project covers Asia including Singapore, Malaysia, South Korea, Hong Kong, Macau, Taiwan, etc. By the end of the year, it will expand from Asia to Australia and gradually achieve global free shipping.
Based on the existing Taobao and Tmall stores, merchants do not need to open separate stores or make special settings for their products. As long as they join the plan, they can directly display and sell their products to billions of consumers worldwide, with consistent pricing both domestically and internationally.
Merchants have the autonomy to set prices and purchase goods, and do not need to consider cross-border logistics. After receiving orders from overseas consumers, as long as the goods are shipped to the domestic consolidation warehouse, they will be received upon arrival, with no returns, no refunds, and no shipping insurance.
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