Our reporter Xu Yiming, intern journalist Zhang Wenxiang
On April 25th, the 2024 Beijing International Auto Show kicked off, with the debut of the high-end customized all-around road sports car Lotus EMIRA and the pure electric supercar Lotus ELETRE. In addition, Lotus has also showcased high-end customized limited edition versions such as TYPE 79, TYPE 66, and EVIJA FITTIPALDI.
Lotus Group CEO Feng Qingfeng said, "Lotus was born in the UK and is leaping globally, currently in a critical stage of accelerating globalization. With the continuous injection of global capital, we will establish closer connections with international partners, accelerate the development of global business, and have more confidence in bringing products, technologies, and services that exceed expectations to drivers worldwide."
As one of the world's top three sports car brands, Lotus is fully betting on electrification and intelligence. In 2018, it proposed the "VISION80 Ten Year Revival" plan and has now entered the second half of its journey. In February of this year, Lotus, as the first car brand to be listed in the United States, officially landed on NASDAQ, and globalization is imperative.
At the auto show, Lotus announced that it will engage in comprehensive and multi-level deep strategic cooperation with NIO in battery standards, charging and swapping technology, battery asset management and operation, charging and swapping service network construction and operation, research and development and customization of charging and swapping tram models, and charging interconnection in the charging and swapping industry.