On April 10th, Xiaopeng Motors announced that it will expand its business scope through cooperation with dealers of Senami Automobile. Through this cooperation, Xiaopeng Motors will provide consumers in the Hong Kong market with the latest intelligent electric vehicles, as well as comprehensive guidance including brand showrooms, after-sales support, and throughout the purchase process. Delivery is expected to begin in the third quarter of this year.
In addition, Xiaopeng Motors has also announced its development plan in the Macau market, stating that it will cooperate with Xin Kangheng Group and is expected to start delivering left-hand drive models in May this year.
In addition to the Hong Kong and Macau markets, Xiaopeng Motors is also accelerating its expansion into other regional markets. For example, in March this year, Xiaopeng Motors announced its official entry into the German market and launched two models, the Xiaopeng G9 and the Xiaopeng P7. In the future, Xiaopeng Motors will also enter other European markets including France, Italy, and the United Kingdom, as well as markets in the Middle East, Africa, and Southeast Asia.
Xiaopeng Motors Chairman and CEO He Xiaopeng stated in this year's internal commencement letter that this is the first year of Xiaopeng Motors' internationalization V2.0. Xiaopeng Motors will expand its core market layout in Europe, ASEAN, the Middle East, Latin America, Oceania and other regions, strengthen product localization and adaptation (including left-hand and right-hand drive), and comprehensively create a new path of globalization in terms of products, intelligent driving, brand, and other aspects.
Some argue that further expanding overseas markets is one of the key measures for Xiaopeng Motors to boost sales. Data shows that in March this year, Xiaopeng Motors delivered a total of 9026 new cars; In the first quarter of this year, Xiaopeng Motors delivered a total of about 21800 new cars, gradually creating a sales gap with the first tier of new car manufacturing forces.
Data shows that in the first quarter of this year, Ideal Automobile delivered over 80000 new cars, a year-on-year increase of 52.9%; Zero Run delivered a total of 33400 new cars, a year-on-year increase of 217.9%; NIO has also delivered over 30000 new cars.
In order to boost sales, Xiaopeng Motors is also constantly adjusting product prices and lowering the threshold for car purchases. On April 11th, Xiaopeng G6 launched the 580 Long Range Plus version, priced at 179900 yuan. When it was launched in June last year, the entry-level model of the Xiaopeng G6 was the 580 Long Range Pro version, priced at 209900 yuan.