On March 5th, aigo announced the upgrade of its "Co Creation Plan" to support the development of small and medium-sized technology enterprises, and released the "National Good Things Co Creation Project", jointly building the "JD aigo Co Creation Incubation Center" with JD.com. The center will be located in the JD Technology Building and serve as the "HICOOL Global Entrepreneurs Competition Industry Incubation and Cooperation Base".
Public information shows that aigo was founded in 1993 and its business has expanded from initial keyboard sales to multiple fields such as intelligent storage, interconnected terminals, smart energy, smart hardware, and smart homes, occupying a leading position in the industry across multiple categories. In addition to being sold domestically, it is also exported to overseas markets such as Europe, America, and Southeast Asia.
In 2023, AIGO released the "Co Creation Plan" aimed at collaborating with high-quality technology companies in the supply chain to achieve product innovation and brand momentum enhancement. Since its launch, the Co Creation Plan has created multiple explosive products in fields such as smart wearables, digital technology, and smart outdoor.
It is reported that the "National Good Things Co creation Project" released this time will be implemented with a "3+5" strategy, among which 3 will be the joint efforts of JD, aigo, and HICOOL; The five major supports include global channels, funding, brand marketing, high-quality supply chains, and talent landing. Enterprises shortlisted for the "JD AIGO Co Creation Incubation Center" can choose to settle in JD Technology Building and optimize and upgrade their products and supply chain around the three core elements of "goods, prices, and services".
The person in charge of the AIGO Co Creation Program stated that the "JD AIGO Co Creation Incubation Center" created this time is confident in helping more small and medium-sized technology enterprises build a joint marketing ecosystem through brand co creation, providing customized and professional development plans for small and medium-sized enterprises, helping them obtain high-quality brand and IP planning and promotion services, as well as ID design that is different from other products in the market and complete sales channel construction, Assist small and medium-sized technology enterprises in building a development ecosystem of co creation, co construction, and win-win.