Reporter Li Qiaoyu from this newspaper
On February 29th, Xiaoniu Electric held a press conference to officially release three new products: the "new generation performance flagship" electric motorcycle NX, electric self NXT, and the "all scene intelligent driving off-road electric motorcycle" X3. In 2024, Xiaoniu Electric actively expands into the younger market and opens up two rounds of high-end intelligent electric tracks.
After the press conference, Li Yan, CEO of Xiaoniu Electric, expressed confidence in the new product in an interview with media reporters such as Securities Daily. It is expected that the "Jingzhi Driving Off road Electric Motorcycle" X3 will mainly be sold in the European and American markets. From the perspective of channels, it is expected to open 1000 to 2000 new stores in China this year, while paying attention to new retail models and how these new stores can complement the network matrix; In terms of overseas markets, we will still focus on countries and regions in Europe, the Americas, and Southeast Asia, and target the needs of each country. In the long run, Li Yan expressed high expectations for sales growth in 2024.
Xiaoniu Electric CFO Zhou Wenjuan stated that a product with sales volume of 100000 within 12 months is defined as a popular product. "We have great confidence in launching new varieties of popular products in 2024."