According to the Tianyancha App of Securities Daily, Luckin Coffee (China) Co., Ltd. has recently applied to register the trademarks "Luckin Sauce Flavored Chocolate" and "Sauce Flavored Chocolate". The international classification is for catering and accommodation, and the current trademark status is awaiting substantive examination.
It is reported that on January 22, Kweichow Moutai and Ruixing jointly launched the New Year brand "Long Year Maotai Chocolate". According to the official introduction, this new product mainly contains chocolate premix and Baijiu flavored thick milk, without coffee, and Maotai liquor in thick milk.