On December 30th, the Intercontinental Hotel Group's Zhongshan Center Yiheng Hotel, located at Perfect Golden Eagle Square in Shiqi Street, Zhongshan, opened to welcome guests, marking the addition of another high-end hotel to the Wanxianghui commercial district in Shiqi Street.
Opening ceremony venue
Zhongshan Center Yiheng Hotel
Since the beginning of this year, the recovery pace of the cultural and tourism industry has accelerated, greatly boosting the confidence of hotel brands and investors in the future market, and a number of high-end hotels have successively opened. At the same time, there is a clear trend of high-end hotels sinking into the third tier and below urban markets, presenting an investment and development pattern of "upward stock and downward increment".
In Zhongshan, with the accelerated development of urban cultural and tourism industry in recent years, the market demand for hotels with differentiated experiences is gradually increasing. To this end, InterContinental Hotels Group vigorously expanded its market in Zhongshan at the end of this year, launching a high-end lifestyle hotel brand centered on health - Zhongshan Center Yiheng Hotel, and settled in Perfect Golden Eagle Plaza.
According to the relevant person in charge, the hotel specializes in "being at ease and unlocking a healthy state". Guests can exercise, eat freely, and rejuvenate their body and mind at their own pace in the hotel, experiencing their leisure time with a comfortable and healthy lifestyle.
"Shiqi is not only the birthplace of Zhongshan, but also the bustling urban center of commerce. The six major commercial districts gathered here provide diverse spaces for citizens to consume and relax. The opening of the Zhongshan Center Yiheng Hotel will provide consumers with new choices," said Xu Chengbin, Secretary of the Shiqi Street Party Working Committee.
It is reported that the Yiheng Hotel in Zhongshan Center has an external supporting urban complex of about 580000 square meters, where guests can enjoy the "romantic life" of the city and feel the vitality of Zhongshan city.