After concurrently serving as the CEO of Taotian Group, Wu Yongming immediately made bold organizational adjustments.
On December 22nd, Wu Yongming announced the latest organizational decision of Taotian Group, with a fully youthful management team taking over. Six young managers were appointed to lead key businesses of Taotian Group and report directly to Wu Yongming. Wu Yongming also requested Taotian Group to face the current situation and start a new business.
On December 20th recently, Wu Yongming, CEO of Alibaba Group and Chairman of Taotian Group, also served as CEO of Taotian Group. From now on, Wu Yongming will concurrently serve as CEO of Alibaba Group, Taotian Group, and Alibaba Cloud Intelligent Group.
At the same time, Chairman of the Board of Directors of Alibaba Group, Cai Chongxin, made it clear in the letter to all employees that we will comprehensively promote the reform of the management team to become younger. "Next, we will fully utilize a young management team that has been trained and emerged at the grassroots level, creating an innovative environment for young people."
A group of young managers stand out
Securities Times reporter learned that Wu Jia, born in 1985, will be responsible for the Taotian User Platform Business Unit and Alibaba Mama Business Unit.
It is understood that Wu Jia joined Alibaba through school recruitment in 2010 and has accumulated rich experience in technology development, cultivating and incubating the popular product Quark among young people. Wu Jia will continue to serve as the President of Intelligent Information.
The current Chief Operating Officer of Ele.me, Chen Weiye (Chuduan), will be transferred to Taobao, responsible for the Taobao Business Unit, Taotian Merchant Platform Department, and Taotian Customer Satisfaction Department.
He led the proposal of the brand value direction of Ele.me, which is "rest assured and arrive on time", and created a phenomenon level marketing strategy of "guessing answers without paying". He is also the founder of another idle trading and interest content platform favored by young people, Xianyu.
Liu Bo (Jialuo) will take over the Tmall business unit. For over a decade, he has been on the front line of Taobao and Tmall business, with rich practical experience in business, and has continuously created multiple strategic tracks.
Wang Tingxiang (Shaoyou), born in 1987, will lead the fashion development department. Liu Yiman (Yiman), the former head of direct business, will be responsible for the M2C business unit. Cheng Daofang will lead the Taobao Live and Content Business Unit, responsible for promoting the construction and innovation of Taobao's content.
Overall, Wu Jia and Chu Duan were transferred from other business groups to Taotian New positions, and the job responsibilities of the other four managers have also undergone new changes, demonstrating Alibaba Group's unified command of strategic focus business and high-intensity talent investment.
Wu Yongming's new strategic puzzle is gradually becoming complete
In March of this year, Alibaba launched the most significant organizational change in its history, namely the "1+6+N" organizational change. Since taking over as CEO of Alibaba Group in September, Wu Yongming has made a series of arrangements at the strategic, business, and organizational levels.
On September 12th, Wu Yongming issued a letter to all employees, calling on Alibaba people to "reshape user value with the determination to start again", and emphasizing: "We will resolutely implement team rejuvenation, let young main managers refresh the business management team, and create a mechanism and cultural environment that allows more young Alibaba people to become the core force of Alibaba."
At the same time, Wu Yongming also announced that Alibaba had established two strategic priorities: user first and AI driven, and focused on these two priorities to streamline its business, reshape its strategic priorities, and carry out reforms to rejuvenate its management team.
In November, at Alibaba's quarterly performance conference call, Wu Yongming first disclosed a new strategic plan to the outside world, clarifying Alibaba's important priorities for the next decade in three directions: technology driven internet platform business, AI driven technology business, and globalized business network.
At the same time, Alibaba announced the first batch of strategic innovation businesses for young people and technological development trends -1688, Xianyu, DingTalk, and Quark, and focused on promoting the reform of the management team's youthfulness.
This adjustment is one of his series of measures to promote the rejuvenation of the management team. The young managers who have been promoted this time have all been fully trained on the front line and have stood out based on their business performance.
Attachment: Full text of the letter from all members of Taotian Group
Dear Taotian classmates,
On behalf of the board of directors of Taotian Group, I announce the following organizational decisions and appointments:
1. Wu Jia leads the User Platform Business Unit and Alibaba Mama Business Unit;
2. Leading the Taobao Business Unit, Taotian Merchant Platform Department, and Taotian Customer Satisfaction Department at Chuduan;
3. Jialuo leads the Tmall business unit;
4. Yiman leads the M2C business unit;
5. Shaoyou leads the fashion development department;
6. Daofang leads the Taobao Live and Content Business Unit.
The above responsible persons report to me.
Tomorrow's results come from today's changes and actions. Facing the current situation, starting a new business, let's win the future together!
Wu Yongming
CEO of Alibaba Group
Chairman and CEO of Taotian Group
December 22, 2023
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