On September 25th, during the 2024 Alibaba Mama Double 11 press conference, Shu Yang, General Manager of Alibaba Mama Commercial Operations Center, revealed that Taobao will fully connect to WeChat Pay by the end of September, preparing for the pre-sale stage of this year's Double 11 in October. In addition, during this year's Double 11 shopping festival, Taobao will invest 30 billion yuan in consumer vouchers and red envelopes.