On September 23rd, based on the experience of big clothing going global, Taobao has upgraded its overseas strategy to the "Taobao Tmall Overseas Growth Plan" internally. Starting today, it will launch investment promotion for all industries and categories. Merchants from various industries such as beauty and maternity, 3C digital, sports and outdoor, home entertainment, and small home appliances on Taobao and Tmall can participate.
This project is sponsored by Taobao and Tmall, with Alibaba International responsible for overseas logistics and user operations. The platform provides overseas postage subsidies and offers free shipping directly to overseas consumers. In July, Taobao launched the "Global Free Shipping Plan for Big Clothing" to test the waters in the clothing industry.