At present, Baidu has successfully implemented the closed-loop of the intelligent agent ecosystem, which not only allows everyone to use it, but also enables everyone to develop, distribute, and benefit from it, "said He Junjie, Senior Vice President of Baidu Group and General Manager of Baidu Mobile Ecology Business Group. On September 12, 2024, at the Baidu Alliance Conference, Baidu comprehensively showcased the full chain layout of intelligent agents in development platforms, distribution domains, and monetization solutions to alliance partners, and upgraded the alliance ecosystem comprehensively. It released intelligent agent alliance monetization solutions and intelligent agent distribution+monetization integrated solutions, which means that the "highway" of intelligent agent monetization has been opened up.
He Junjie pointed out that only by lowering the threshold for AI native application development can more participants and innovators be attracted. In the development of intelligent agents, Wenxin Intelligent Agent Platform has lowered the development threshold to the lowest level, achieving "one sentence development of intelligent agents".
Data shows that currently, the distribution of intelligent agents in the Baidu ecosystem has significantly increased, with an average daily distribution exceeding 10 million in August. As an important distribution field, Xue Su, Vice President of Baidu and Head of AI Innovation Business, revealed on site that as of now, Wen Xiaoyan's monthly active users have exceeded 10 million, and millions of intelligent agents have been distributed on the platform. The user duration and call frequency have maintained high-speed growth.
It is understood that in addition to "everyone can develop and distribute", Baidu is constantly improving the "commercial infrastructure" of intelligent agents to benefit everyone. The currently launched commercial three piece set includes link mounting, lead conversion, and product mounting functions, covering mainstream conversion scenarios and supporting up to 100 product mounting. In addition to developers, businesses can also improve their operational efficiency through intelligent agents. As of the end of August, over 19000 enterprises are using business intelligence agents every day, covering more than 30 industries such as education, real estate, and machinery. Intelligent agents are becoming a standard for business operations.
Provide new monetization opportunities for developers
On the same day, Wang Fengyang, Vice President of Baidu Group, Head of Mobile Ecological Business System, and General Manager of Baidu Alliance, shared the layout of intelligent agents in the entire development platform, distribution field, and monetization solution chain, and released the intelligent agent alliance solution, bringing new scenarios, new traffic, and new monetization opportunities to developers.
It is understood that many alliance partners and individual developers have already achieved distribution and monetization. For example, after integrating Baidu's intelligent agent monetization plugin, China Supplier Network can accurately grasp buyers' purchasing intentions. Compared with the previous form submission system, the information completeness rate has increased by 87% and the conversion rate has increased by 31%; After the self distribution of educational intelligent agents by the senior high school network, it provides users with a fast and efficient search experience, and the overall revenue has increased several times.
Wang Fengyang stated that under the drive of AI, the monetization ability of its Baiqingteng brand has increased by more than 30%, and the number of entry requests has increased by 27% year-on-year.