On May 13th, New Oriental Culture and Tourism Group signed a strategic cooperation agreement for omnichannel marketing and promotion in the research and learning industry with several enterprises, including Feizhu Travel, Zhejiang Museum Society Research and Learning Special Committee, and Hangzhou Fuchun Shanju Group Co., Ltd., at the 2024 Zhejiang Province Research and Learning Tourism Industry Exchange and Co creation Conference. This is the first public announcement that New Oriental Culture and Tourism Group is strategically collaborating with online tourism platforms.