On November 5th, the 7th China International Import Expo was held in Shanghai. Vipshop will participate in the conference for the third time as both an exhibitor and a purchaser. Vipshop will actively engage in business negotiations, simplify the platform entry process, and focus on global high-quality brand cooperation opportunities in the fields of clothing, shoes, bags, beauty and skincare, sports and outdoor activities, home appliances, and more.
Vipshop has set up the "Global Good Goods Port VIP Harbour" exhibition hall at this year's CIIE. The exhibition hall will display different types of products such as clothing, shoes, bags, jewelry, and beauty according to popular trends. There will also be an interactive experience area and real-time linkage with the "Cloud based CIIE" activity area on the Vipshop App.
The CIIE is currently undergoing the "Double 1" promotion event, and Vipshop has released the "Vipshop Trend White Paper 11.11 Report" for the first time at the CIIE. The report shows that trends such as urban light sports, fashionable and exquisite styles, and outdoor functional styles are gaining popularity, and sales of related products are growing rapidly.
Vipshop currently has over ten overseas offices and more than 1000 professional buyers distributed around the world, with a total of more than 46000 cooperative brands. The relevant person in charge of Vipshop stated that this year the company will continue to send a large team of buyers to seek potential brand partners on the international stage of the CIIE, and looks forward to more high-quality global brands settling in to meet the growing demand for high-quality and diversified consumption from consumers.