On the evening of October 23, at 8 pm, JD Double 11 launched a major promotion for spot sales, with a year-on-year increase of over 4 times in the number of users and orders placed within 10 minutes. The sales of 10 billion subsidized products exceeded 100 million yuan in 5 minutes, and it is reported that the number of JD 10 billion subsidized products participating in Double 11 this year is twice that of 618. Among them, the transaction volume of iPhone, Xiaomi, Honor, Huawei, OPPO, OnePlus, and vivo mobile phones exceeded 100 million yuan in one second, and the transaction volume of over 100 home appliance and home furnishing brands increased by more than 10 times year-on-year within 10 minutes. JD Supermarket's omnichannel sales increased by 11 times year-on-year.