On the 17th local time, technology website MacRumors previously revealed that Apple plans to rename its "Apple ID" to "Apple Account" this year. This news has been confirmed by Bloomberg reporter Mark Gurman.
Gurman stated in the Power On press release that the new "Apple Account" brand name will be used online and in Apple's next major software version later this year, such as iOS 18 for the iPhone and WatchOS 11 for the Apple Watch.
Apple has referred to the funds added to its Apple ID as "Apple Account Balance", and Gurman stated that there is an internal "Apple Account" team within the company. With the comprehensive renaming later this year, it is expected that the term Apple ID will be completely eliminated after more than 20 years of use. "Apple Account" will be a more direct brand name, but the reasons behind Apple's decision are still unclear.
Apple will preview iOS 18 and other major software updates at the developer conference WWDC in June, and may announce a renaming to "Apple Account" at that time. These updates should be widely released in September.
According to Interface News, Mark Gurman revealed in his Power On communication on March 17th local time that Apple suppliers Goethe Corporation and Lixun Precision will begin producing two new fourth generation AirPods models in May this year. He expects the headphones to be released around September October. Apple plans to produce 20 to 25 million of these headphones, setting a new record for scale. The new product will replace the second and third generation AirPods. The updated versions are codenamed B768 (E) and B768 (M), where E represents& Quota; Entry level& Quota;, M represents& Quota; Mid end; Quota;. Both versions will adopt new designs, improved fit, and USB-C charging case, but the mid-range version will add active noise reduction and query positioning functions inside the case.
In addition, Gurman stated that the new version of AirPods Pro will be launched as soon as next year. Apple is still developing a model for the next few years, which will be equipped with a low resolution camera.
On Friday (15th) local time, Apple stated in a legal document that it agreed to pay $490 million to reach a class action settlement. The lawsuit accuses Apple of violating federal securities laws in the United States for its CEO Cook making false and misleading statements about the company's performance in the Chinese market.
According to reports, this lawsuit originated from an unexpected announcement by Apple on January 2, 2019. On that day, Apple suddenly announced that it would lower its quarterly revenue forecast by up to $9 billion.
The lawsuit wrote that Cook told investors in the analyst conference call on November 1, 2018 that although Apple was facing sales pressure in the weak currency markets of Brazil, India, Russia and Türkiye, "I will not put the Chinese market in this category. Last quarter, our business in China was very strong." Apple also said at the time that it would stop providing sales data of iPhone and other products, The number of phones sold within 90 days does not necessarily represent the potential strength of the business, and emphasizes Apple's financial strength in recent years.
However, just a few days after Cook's speech, Apple informed its suppliers to cut production. In January 2019, the company suddenly announced its first reduction in revenue expectations since the launch of the iPhone in 2007, causing the company's stock price to drop by 10% the next day and its market value to evaporate by $74 billion.
In 2019, Apple investors including the Norfolk County Council filed a class action lawsuit against the company. They stated that Apple "knows its poor performance in the Chinese market and should disclose this earlier.". "Apple's business indicators and financial prospects are not as strong as the defendant made the market believe," the plaintiff wrote in the document.
Court documents show that investors pointed out that Cook's false and misleading remarks during a conference call "led to Apple's stock trading at artificially inflated prices, and when the truth was revealed, Apple's stock price fell." In response, Apple firmly denied that Cook had deceived investors in the Chinese market's sales situation, but stated that after more than four years of legal disputes, the company decided to pay and reach a settlement, To avoid cumbersome, expensive, and distracting matters.
As of the close of the US stock market last Friday, Apple (AAPL) closed at $172.62, down 0.22%, with a total market value of $2.666 trillion.
Daily Economic News Comprehensive Interface News, Red Star News
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