At a time when OpenAI's "palace battle" has become the hottest topic in the global financial field for five consecutive days, what have the "old rivals" of OpenAI done during this period? The answer is of course: 'Take advantage of his illness and kill him'
It is reported that competitors of OpenAI competed this week to take advantage of the turbulent situation faced by the artificial intelligence giant and introduced incentive measures to attract OpenAI customers to switch to their own platforms.
Google stated that its sales team has launched a marketing campaign to persuade OpenAI customers to switch to its platform. Google will match the price of OpenAI, provide cloud points to customers who switch to its AI software, and provide assistance to customers who switch to its platform. Amazon also stated that recent events have highlighted the value of its chosen generative artificial intelligence strategy, which allows customers to make choices among numerous artificial intelligence systems without relying solely on OpenAI or a single supplier.
Although Ultraman returned to OpenAI as CEO on Wednesday and the company formed a new board, marking the end of the past five days of farce, OpenAI's competitors still see opportunities they can take advantage of.
Currently, companies in the field of generative artificial intelligence include technology giants such as Google, Amazon, Microsoft, and Meta Platforms, but there are also startups, with the largest being OpenAI, which received $13 billion in investment from Microsoft.
Loss of loyal fans in OpenAI
The current strategy of many OpenAI competitors is to convince corporate customers that in the turmoil of OpenAI, they need to decentralize the artificial intelligence suppliers they collaborate with. Some customers are already working in this direction - evaluating multiple artificial intelligence systems to help eliminate the risk of excessive reliance on any single AI supplier, and working to reduce "supplier lock-in", where the enterprise's information technology systems, software, and data are all placed on a digital platform.
For example, Amazon has always been committed to expanding its market in markets dominated by OpenAI and Microsoft partners. Amazon and Google are two cloud computing competitors of Microsoft, and they have stated that during the period of high-level turmoil in OpenAI, companies are unwilling to cooperate with OpenAI, which supports their strategy.
Adam Selipsky, CEO of Amazon's cloud computing department, stated in April this year that Amazon believes that enterprises "will need a large number of different generative artificial intelligence models for different purposes".
Meta is also establishing partnerships with enterprise technology providers such as cloud data provider Snowflake. Ahmad Al Dahle, Vice President of Meta Generative Artificial Intelligence, stated earlier this month that this partnership provides the company with a window to understand how companies are using their popular open source artificial intelligence model, Llama 2.
In response, an OpenAI spokesperson pointed out on Tuesday that the company's executives, employees, and customers have posted on social media platform X, indicating that customers choose to continue using the artificial intelligence startup's platform, and its services have been well maintained during high-level confrontations.
OpenAI ultimately took practical action to alleviate some concerns about its future - inviting Ultraman to return to the company as CEO and appointing new board members, including former US Treasury Secretary Larry Summers, former Salesforce Co CEO Bret Taylor, and Adam D'Angelo, who were the only remaining members of OpenAI's former board.
Some customers believe that the reactivation of Ultraman has put OpenAI back on track, but they also say that after experiencing this "palace fight farce", the artificial intelligence platforms provided by OpenAI competitors are also very attractive.
Here comes the 'divine opportunity'
Martin Kon, President and Chief Operating Officer of Cohere, a competitor of OpenAI, noticed this week that "there has been a significant influx of consulting services recently".
He stated that corporate clients are emphasizing the importance of reliability and stability for enterprise AI suppliers. Kon added that the startup's artificial intelligence system can be used by many cloud providers and "will not be locked in by suppliers," a fact that now resonates more with businesses.
Brian Woodring, Chief Information Officer of Rocket Mortgage, said, "Although the leadership changes at OpenAI are extremely surprising, they have not changed our artificial intelligence strategy. We still have great confidence in OpenAI, but if there are future changes or competitors offer more attractive options, we will be prepared for seamless switching
Scott Bickley, head of consulting business at IT research and consulting firm Info-Tech, said that other competitors will see OpenAI's turmoil as a "melee". He pointed out that these companies mobilized their sales teams over the weekend to win over OpenAI customers, with the aim of taking swift action before Ultraman's reinstatement closed their window of opportunity.
Writer is a start-up company based in San Francisco that provides writing assistants based on generative artificial intelligence. Its co founder and CEO, May Habib, stated that interest in its services among corporate clients has tripled this Tuesday.
Habib believes that the turmoil in OpenAI is a huge opportunity for other startups. The company has been promoting its artificial intelligence system as better than OpenAI's GPT-3.5 model in certain scenarios.
AI21 is also a competitor of OpenAI. The company announced on Tuesday that it had completed its latest round of financing of $208 million and appointed new board members. Its co founder and co CEO, Yoav Shoham, stated that what happened at OpenAI made people even more convinced that the company "doesn't want to put all its eggs in one basket, no matter what.
This start-up company headquartered in Tel Aviv, Israel has established a smaller artificial intelligence model. The company stated that these models are better than OpenAI's large general GPT models for specific business purposes such as analyzing contracts or searching for documents.
Shoham pointed out, "We can hardly keep up with the demand now, whether it is directly proposed to us or through Google Cloud or Amazon network services