The car industry in 2024 is destined to be unstable. Xiaopeng Motors announced a price reduction! After the Spring Festival, a group of car companies have lowered their prices one after another. Firstly, BYD took the lead in reducing the prices of its two models by 20000 yuan, with a minimum selling price of 79800 yuan; Subsequently, new energy vehicle brands such as Nezha Motors and Changan Qiyuan also lowered prices or launched limited time promotional activities, and even Tesla said "follow"! The reporter observed that these discounted models are mostly concentrated in new energy vehicle brands, with price reductions or disguised price reductions ranging from several thousand yuan to tens of thousands of yuan. On March 3rd, Xiaopeng Motors announced that before March 31st, 2024, all models of Xiaopeng G6 will have a limited time discount of 20000 yuan, and the discounted price will start at 189900 yuan. Industry insiders point out that the growth rate of new energy vehicle companies in 2024 will be further under pressure, so the price war led by top car companies will continue, and competition will be very fierce. At the same time, the decline in battery costs also provides some room for car companies to lower prices.